Salesforce Arch-302 : Salesforce Certified B2C Solution Architect

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Salesforce Arch-302 Exam Syllabus Topics:

Salesforce Certified B2C Solution Architect Sample Questions:

1. A luxury retailer is about to implement B2C Commerce and Marketing Cloud for their online presence. They are well known for being open with their customers when it comes to their customers' purchases. For example, if a customer asks for a record of their recent purchases, they provide it very quickly within their stores. They would like this to reflect in their online presence as well.
Given that requirement and the requirement to adhere to global data privacy acts, what are two out-of-the-box features the retailer should enable across these clouds when it comes to providing customers access to their own data?
Choose 2 answers

A) Use the Contact Data Snapshots report in Commerce Cloud to create a report containing purchaser data related to a single contact.
B) Use the Contact Data Portability report in Marketing Cloud to create a report containing subscriber data related to a single contact.
C) Use the Customer Data Portability report in Marketing Cloud to create a report containing subscriber data related to a single customer.
D) Use the Customer Data Snapshots report in Commerce Cloud to create a report containing purchaser data related to a single customer.

2. Acme Ltd wants to Integrate B2C Commerce, Service Cloud, and Marketing Cloud. A Solution Architect was tasked with optimizing the integration by understand and which cloud is the ideal system of record for each piece of data.
Which two considerations will lead to an optimal design around systems of record?
Choose 2 answers

A) Store primary attributes (name, address, birthday, phone, and email) about the customer in Service Cloud
B) Lifetime engagement tracking and history, other data for personalization or segmentation should be mastered in Marketing Cloud
C) Heroku should be used to master ecommerce transactions, including order records, customer product affinity, and promotion eligibility
D) User consent information. Customer Journey flow. Counsel and compliance preferences should be mastered in B2C Commerce

3. Universal Containers has an existing loyalty program that rewards its customers for purchases and frequent shopping with points that can be redeemed in store or online. They want to transform their existing loyalty program by investing in tools like Marketing Cloud, Salesforce Loyally Management and COP- They want to start segmenting their most loyal customers based or their online engagement and purchase history.
Which three actions should a Solution Architect recommend they consider taking with the tools they are investing In?
Choose 3 answers

A) Curate tiered experiences in Marketing Cloud
B) Create Journeys by tiers in Marketing Cloud
C) Segment Individuals within CDP C.Q Segment Journeys within CDP
D) Curate tiered experiences in Loyalty Management

4. A company has Person Account set up on their Sales Cloud and they now want to map subscriber data in Marketing Cloud. What should a Solution Architect recommend?

A) A Sync Person Account object.
B) Sync Subscriber object.
C) Sync Contact object.
D) Sync Individual object.

5. A luxury retailer Is about to implement B2C Commerce and Marketing Cloud for their online presence. They are well known for their privacy when it comes to their customers' purchases within their stores and would like that to reflect in their online presence as well.
Given that requirement and the requirement to adhere to global data privacy acts, what are two out-of-the-box features the retailer should enable across these clouds when it comes to their customers' privacy?
Choose 2 answers

A) Use profile and preference center functionality for Marketing Cloud Email Studio to capture consent and opt-in confirmation.
B) Determine the stopper's tracking preference using the B2C Commerce Shop API.
C) Enable terms and conditions functionality within Marketing Cloud to have customers opt-In.
D) Create cookies initially, then delete once the customer asks to deny.

Solutions: